Spring 2019 (COM 3102) Communication for Executives
Assignment Parameters

Best Practice Reports

BEST PRACTICE INDIVIDUAL REPORT

Develop an analytical report identifying best practices or important lessons relevant to the topic for a specific aspect of executive communications from the topics covered in class.

Topic:

  • Executive Leadership Strategies and Techniques for Communicating Effectively with Employees (Influencing Positive Employee Behavior)

Individual Best Practice Report Parameters

  • Identify between four-to-six best practices, or important lessons relevant to that topic (from class and independent research—extensive independent research is an expectation).
  • Include company examples to illustrate each practice drawing on information discussed during class and from independent research. (Do not use fictional case studies from class discussion.)
  • The report should be between four-to-six pages in length, double-spaced, typed, citations, endnotes, bibliography additional.
  • You will submit an outline/descriptor of your report prior to submitting the final report.

Report Elements Should Include

  1. Introduction – the rationale for identifying best practices in the specific area; an overview of what constitutes excellent practices in the area (drawn from class lectures, secondary research)
  2. Identification of four-to-six best practices – a full description.
  3. Use company or executive examples of each best practice in use to illustrate the practice.

Conclusion – summation; what companies can learn from best practices in specific area – how adopting best practices can strengthen executive communications and lead to positive results

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